Tuesday, February 27, 2018

How Has Our Leadership Council Improved Our Brokerage?

Creating a leadership council in my brokerage has helped our agents become more productive without taking up more of their time.

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As the broker/owner of my own business, I’ve learned the hard way over the past couple years that my thoughts on how the business should run don’t always jive with what the agents actually need. The reality is, I’m not in the field every single day meeting with buyers and sellers, and I only have a high-level view of everything going on. 

In the past, I would implement a change and I would have no idea how it would impact the agents within my business. Sometimes, I made a change and people were super excited about it. Other times, I’d make a change I thought people would be super excited about, but they ended up being very unhappy about it. 

That’s why I’ve created a leadership council with people who want to be on it and be a part of the decision-making process. Now anytime we make any change, big or small, it goes in front of this council and we take a vote on it. At the end of the day, the way that I’m successful at my brokerage is if my agents are happy and the most productive they can be. 

This council meets once a month and follows a certain procedure.
This council has worked out great so far, and we will continue to do it.
First, we talk about the changes we’re thinking about making in the company and vote on those changes. This includes discussing new hires and potential new hires. After that, we listen to the agents’ proposed changes that relate to what they need help with and whether there are any resources they need that we can implement. Finally, we talk about the company’s statistics—how many deals we did for the month, our conversion ratios, where we need more leads, etc. 

This council is an open book. We talk about anything related to helping our agents be more productive without taking up a lot of their time. It’s worked out great so far, and we will continue to do it. 

To learn more about our best practices and other new things we’ll be implementing into our brokerage and how we plan to achieve our goal of becoming the best brokerage in the nation, visit www.workingwithinvestors.com and enter your name and email. 

If you have any other questions, feel free to give me a call or send me an email. I’d be happy to help.